Dr Reddys


Asset Creation, Content Strategy And Development, Blogs And Articles,
Infographics And Videos, Social Media



Driving a positive movement through - The Yellow Life

The Yellow Life has been curated as a platform that fights the stigma around depression and other mental issues. It is time to bring the conversation into the living room. Our role has been to imagine, develop and drive the platform. From it’s strategic development, means of monetization to the tone of voice on the content, DesignAnswers delivered a compelling narrative that won the pitch and was brought on board as the creative and content partners for the platform.