Digi Yatra


Visual Language



A Progressive Design Approach for Tech in Travel.

In a strategic move to enhance its brand identity, Digi Yatra Foundation, a prominent player in the travel industry, engaged DesignAnswers to refresh their logo. The revamped design aligns seamlessly with the company’s commitment to providing hassle-free travel experiences while placing data security at the forefront of its priorities.

At the heart of the new logo is an iconic symbol that encapsulates the four pillars defining the essence of the organisation’s vision. These pillars serve as a visual representation of the company’s unwavering commitment to seamless travel, data security, efficiency, and speed. The icon, meticulously crafted, serves as a beacon for travellers seeking a reliable and secure journey through the intricate web of modern airports.

Safe Tech That Makes Journeys Swifter, Faster And Easier.

The colour palette chosen for the new logo is a careful selection, reflecting the brand's dedication to its core values. The vibrant hues not only catch the eye but also convey a sense of dynamism and innovation. DesignAnswers, the creative minds behind the logo, aimed to strike a balance between modernity and reliability, mirroring Digi Yatra's vision to make facial recognition a means of navigation.